8. TV Broadcasts.
The NHL broadcasting format is dated and unwatchable. Updating the 20 years out-of-date TV Broadcasts would go a long way in fixing the NHL.
To their credit, broadcasters are being more inclusive, but they aren't paying attention to the main thing they exist to create: entertainment.
What no one wants: cross-talking panel discussions that remind us of the horror of cable news.
9. The Rules.
No one knows what a penalty is anymore, and the rules change depending on what teams are playing, what the score is and what period it is.
This is just bad business.
10. Talk About What People Love About Hockey
Goal scoring, fighting, big hits. The NHL obviously has to balance this stuff with player safety, but what makes hockey fun is not a secret.
More talk about big hits and fights, less talk about point spreads and faceoffs. It's not that hard.